Glazing Vision - Launching the Skydoor with In-Situ CGI
Client: Glazing Vision Ltd (rooflight manufacturer, Norfolk) | Scope: 10 visuals – clean product renders + in-situ scenes in UK and New York settings
Deliverables: 10 product + in-situ CGIs | Turnaround: first 4 images in 11 days | Revisions: revised to sign-off over 6 weeks
The brief
Glazing Vision were launching the Skydoor, a boxed rooftop-access product, and needed launch imagery before any installation existed to photograph: clean product renders, plus the Skydoor in context on a New York rooftop and a UK home – inside and out, each setting in two design options.
Our approach
We built the product model from Glazing Vision’s own assembly drawings, then staged it in the two settings. Every image was refined against the marketing team’s mark-ups and reference photography of real installations until Lucy signed the set off: ‘I believe we are happy to have these as the final versions.’
The result
A full launch image set that let the campaign go live before a single site installation had been photographed – product CGI doing exactly what product CGI is for. All ten delivered visuals are below.
The full delivered set
Every view below was delivered to the client – click any image to view it full size.
Project details
Category: Product launch CGI | 10 views (2 product renders, 8 in-situ) | Built from manufacturer assembly drawings | Services used: product visualisation and exterior CGI.
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